B2B Creator GTM Automation, AI
Limelight helps advertisers source the right B2B creators, engage them automatically, and run cross-channel campaigns (LinkedIn, newsletters, podcasts, X, YouTube). It combines creator discovery, signal tracking, CRM attribution, and outbound automation into one AI-native platform.
Performance marketing budgets are shifting toward creator-led GTM — yet attribution, scalability, and automation remain unsolved for B2B. Limelight fixes this with an AI-powered workflow that finds the right creators, automates outreach, and runs campaigns end-to-end. We saw signal in three places: repeat founders with balanced GTM and technical firepower, early proof from paying enterprise and SMB customers, and a clear wedge in B2B creator campaigns where incumbents focus on B2C.
Limelight helps advertisers source the right B2B creators, engage them automatically, and run cross-channel campaigns (LinkedIn, newsletters, podcasts, X, YouTube). It combines creator discovery, signal tracking, CRM attribution, and outbound automation into one AI-native platform.
Creator-led GTM is growing 30% YoY, while traditional paid channels stagnate. Buyers trust people over brands, but B2B teams lack tools to attribute results and scale campaigns. Limelight moves large performance marketing budgets into creator campaigns with measurable ROI — turning social signals into revenue.
We're proud to back Limelight alongside standout partners like:
"Time is the essence of life, and what's remarkable about working with you guys is that you don't just invest money — you invest your time. You know the right people to ask, and you open doors that save us weeks or months in execution. That's a huge win for us."
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